Theory of strategic management : with cases / Gareth R. Jones, Charles W.L. Hill

Livre

Jones, Gareth R.. Auteur | Hill, Charles W. L.. Auteur

Edited by South-Western. Mason (Ohio) ; Cengage Learning [distributor]. Andover - 2012

This leading strategy text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Gareth Jones and Charles Hill integrate cutting-edge research on topics including corporate performance, governance, strategic leadership, technology, and business ethics through both theory and case studies. Based on real-world practices and current thinking in the field, the book features an increased emphasis on the changing global economy and its role in strategic management. The end-of-text cases selected for this edition will appeal to students and professors alike, both because these cases are intrinsically interesting and because of the number of strategic management issues they illuminate. The organizations discussed in the cases range from large, well-known companies, for which students can do research to update the information, to small, entrepreneurial businesses that illustrate the uncertainty and challenge of the strategic management process. The selections include many international cases, and most of the other cases contain some element of global strategy.

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