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The art of the start 2.0 : the time-tested, battle-hardened guide for anyone starting anything / Guy Kawasaki
Livre
Edited by Portfolio/Penguin - 2015
Newly revised and updated, a 10th-anniversary edition of an iconic, best-selling guide for start-ups provides expert advice on a wealth of topics -- including writing a business plan, recruiting, raising capital and branding. --Publisher's description