Marketing strategy / Jim Blythe

Livre | Blythe, Jim (1951-....). Auteur | 2003

Marketing essentials / Jim Blythe

Livre | Blythe, Jim (1951-....). Auteur | 2010 - [2nd ed.]

This textbook is a useful companion for the CIM professional marketing qualification. Now in full colour and a new student friendly format, key information is easy to locate on each page. Each chapter is packed full of case studie...

Business to business marketing management : a global perspective / Alan Zim...

Livre | Zimmerman, Alan S. (1942-....). Auteur | 2018 - Third edition

Marketing management / Philip Kotler, Kevin Lane Keller

Livre | Kotler, Philip (1931-....). Auteur | 2016 - 15th edition

Global marketing / Svend Hollensen

Livre | Hollensen, Svend. Auteur | 2020 - 8th edition.

La quatrième de couverture indique : "Globalization is the growing interdependence of national economies - involving primarily customers, producers, suppliers and governments in different markets. Global marketing therefore reflec...

International economics : theory & policy / Paul R. Krugman,... Maurice Obs...

Livre | Krugman, Paul R. (1953-....). Auteur | 2012 - 9th édition

Les indomptables : figures de l'anorexie / Ginette Raimbault, Caroline Elia...

Livre | Raimbault, Ginette (1924-2014). Auteur | 1989

Financial analysis, 2nd Custom Edition / Krishna G. Palepu, Paul M. Healy, ...

Livre | Palepu, Krishna G. (1954-....). Auteur | 2020

Financial accounting / Robert Libby, Patricia A. Libby, Frank Hodge

Livre | Libby, Robert. Auteur | 2022 - Eleventh edition