The business case for AI : a leader's guide to AI strategies, best practices & real-world applications / Kavita Ganesan, PhD.

Livre

Ganesan, Kavita

AI is much more than a sexy marketing gimmick. At its core, it's a powerful business tool that can make operations more efficient, employees more productive, and customers delighted. Unfortunately, leaders who want to take advantage of AI often don't know where to start. The process can feel overwhelming - from choosing where to apply AI to preparing every tier of the organization for the transition. In this practical guide for business leaders, Kavita Ganesan takes the mystery out of implementing AI, showing you how to launch AI initiatives that get results. With real-world AI examples to spark your own ideas, you'll learn how to identify high-impact AI opportunities, prepare for AI transitions, and measure your AI performance.

Vérification des exemplaires disponibles ...

Se procurer le document

Vérification des exemplaires disponibles ...

Suggestions

Du même sujet

Marketing 6.0 : the future is immersive / Philip Kotler, Hermawan Kartajaya...

Livre | Kotler, Philip

Rediscover the fundamentals of marketing along with the rise of metamarketing from the best in the business In Marketing 6.0, the celebrated promoter of the Four Ps of Marketing, Philip Kotler, explains how marketers can use techn...

Business research methods.

Livre | Quinlan, Christina - Third edition

Business Research Methods covers all the stages in undertaking research using a clear, structured step-by-step guide. Christina Quinlan's qualitive and holistic approaches are combined with William Zikmund's quantitative and advan...

AI ethics / Mark Coeckelbergh

Livre | Coeckelbergh, Mark (19..-....). Auteur | 2020

Ethics of artificial intelligence / edited by S. Matthew Liao.

Livre

As Artificial Intelligence (AI) technologies rapidly progress, questions about the ethics of AI, in both the near-future and the long-term, become more pressing than ever. This volume features seventeen original essays by prominen...

Driving digital : the leader's guide to business transformation through tec...

Livre | Sacolick, Isaac. Auteur | 2017

Lean AI : how innovative startups use artificial intelligence to grow / Lom...

Livre | Patel, Lomit. Auteur | 2020 - First edition

Part 1: AI + growth marketing = smart marketing. Introduction to growth marketing. Why Lean AI?. Part 2: Customer acquisition 3.0. What is customer acquisition 3.0?. Manual versus automation. Framework of an "intelligent machine"....

Chargement des enrichissements...