Global marketing / Svend Hollensen

Livre | Hollensen, Svend. Auteur | 2020 - 8th edition.

Brands and branding / Rita Clifton and John Simmons et al.

Livre | Clifton, Rita. Auteur | 2003

European merger control / Louis Vogel,...

Livre | Vogel, Louis (1954-....). Auteur | 2017

European Merger Control' provides a wide-ranging comparative review of the applicable European rules: scope of control, exercise of control, control procedure.00Extensively referencing case law and legislative and regulatory sourc...

EU competition law : text, cases and materials / Alison Jones,... and Brend...

Livre | Jones, Alison (1965-....). Auteur | 2014 - 5th edition

Marketing management / Philip Kotler, Kevin Lane Keller

Livre | Kotler, Philip (1931-....). Auteur | 2016 - 15th edition

Marketing 6.0 : the future is immersive / Philip Kotler, Hermawan Kartajaya...

Livre | Kotler, Philip

Rediscover the fundamentals of marketing along with the rise of metamarketing from the best in the business In Marketing 6.0, the celebrated promoter of the Four Ps of Marketing, Philip Kotler, explains how marketers can use techn...