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The Financial Times essential guide to business writing : how to write to engage, persuade and sell / Ian Atkinson
Livre
Edited by Financial Times Prentice Hall. Harlow (England) - 2012
This book gives you the critical knowledge you need to make your writing more convincing, compelling and persuasive. It will also help you develop your writing skills for the future by showing you how to coach yourself so you can consistently improve your performance
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