The long tail : why the future of business is selling less of more / Chris ...

Livre | Anderson, Chris (1961-....). Auteur | 2008

Free : the future of a radical price / Chris Anderson

Livre | Anderson, Chris (1961-....). Auteur | 2009

La longue traîne : quand vendre moins, c'est vendre plus / Chris Anderson

Livre | Anderson, Chris (1961-....). Auteur | 2012

Marketing management / Philip Kotler, Kevin Lane Keller

Livre | Kotler, Philip (1931-....). Auteur | 2016 - 15th edition

La longue traîne : quand vendre moins, c'est vendre plus / Chris Anderson

Livre | Anderson, Chris (1961-....). Auteur | 2012

Digital marketing / Raj Sachdev

Livre | Sachdeva, Rajesh (1951-....). Auteur | 2023

"Sachdev's, Digital Marketing 1e is targeted primarily for undergraduate courses with flexibility to support certificate and graduate programs. Twelve chapters with three foundational chapters covering general topics of digital ma...

The long tail : why the future of business is selling less of more / Chris ...

Livre | Anderson, Chris (1961-....). Auteur | 2008

Global marketing / Svend Hollensen

Livre | Hollensen, Svend. Auteur | 2020 - 8th edition.

La quatrième de couverture indique : "Globalization is the growing interdependence of national economies - involving primarily customers, producers, suppliers and governments in different markets. Global marketing therefore reflec...

Social media strategy : marketing and adversing in the consumer revolution ...

Livre | Quesenberry, Keith A.. Auteur | 2016