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Drive : the surprising truth about what motivates us / Daniel H. Pink.

Livre

Pink, Daniel H.

Edited by Riverhead. New York, London - 2011

We've been conditioned to think that the best way to motivate ourselves & others is through external rewards like money or fame, or by the fear of punishment. That's a mistake, Daniel H. Pink says in this book. The key to high performance & satisfaction is intrinsic, internal motivation.

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