Instagram rules : the essential guide to building brands, business & commun...

Livre | Cook, Jodie. Auteur | 2020

Introduction. Chapter one: strategic approach. Chapter two: content. Chapter three: community. Chapter four: growth. Health. Final thoughts.

Digital international relations : technology, agency and order / edited by ...

Livre

This text analyses how digital transformation disrupts established patterns of world politics, moving International Relations (IR) increasingly towards Digital International Relations.Introducing Digital International Relations: T...

Social media 101 : tactics and tips to develop your business online / Chris...

Livre | Brogan, Chris. Auteur | 2010

Social customer experience : engage and retain customers through social med...

Livre | Evans, Dave (1956-). Auteur | 2014

This text presents significant, contemporary examples, key concepts, and best practices associated with the adoption of social technology by global brands. This edition offers a blueprint for transforming your organization's dispa...

Handbook of marketing and society / Paul N. Bloom, Gregory T. Gundlach, edi...

Livre | Bloom, Paul (1963-....). Auteur | 2001

Strategic social marketing : for behaviour & social change / Jeff French & ...

Livre | French, Jeff. Auteur | 2020 - Second edition.

Adopting an international approach and offering a broader context, this second edition of Strategic Social Marketing presents social marketing principles in a strategic, critical and reflexive way, illustrating the value of applyi...