The lean startup : how constant innovation creates radically successful businesses / Eric Ries

Livre

Ries, Eric (1979-....). Auteur

Edited by Portfolio Penguin - 2011

"Most startups are built to fail. But those failures, according to entrepreneur Eric Ries, are preventable. Startups don't fail because of bad execution, or missed deadlines, or blown budgets. They fail because they are building something nobody wants. Whether they arise from someone's garage or are created within a mature Fortune 500 organization, new ventures, by definition, are designed to create new products or services under conditions of extreme uncertainly. Their primary mission is to find out what customers ultimately will buy. One of the central premises of The Lean Startup movement is what Ries calls "validated learning" about the customer. It is a way of getting continuous feedback from customers so that the company can shift directions or alter its plans inch by inch, minute by minute. Rather than creating an elaborate business plan and a product-centric approach, Lean Startup prizes testing your vision continuously with your customers and making constant adjustments"

Vérification des exemplaires disponibles ...

Se procurer le document

Vérification des exemplaires disponibles ...

Suggestions

Du même auteur

The lean startup : how today's entrepreneurs use continuous innovation to c...

Livre | Ries, Eric (1979-....). Auteur | 2017 - Currency International Edition

Le modèle startup : devenir une entreprise moderne en adoptant le managemen...

Livre | Ries, Eric (1979-....). Auteur | 2018

La 4e de couverture indique : "Après avoir recensé les pratiques des start-up qui réussissent dans Lean Startup - élaboration d'un produit minimal viable (PMV), expérimentation scientifique et orientée client fondée sur la méthode...

Du même sujet

The economics of business enterprise : an introduction to economic organisa...

Livre | Ricketts, Martin J. (1948-....). Auteur | 2003 - International student edition

La bible du Tage Mage : admissions 2024 / Franck Attelan

Livre | Attelan, Franck (1977-....). Auteur | 2023 - 14e édition mise à jour et augmentée

"16 tests blancs. Plus de 2 000 questions. Visez les meilleurs scores ! Des méthodes éprouvées par des milliers de candidats ; Cours complets conformes aux programmes officiels ; Fiches de synthèse ; Plus de 2 000 questions. 16 te...

Between enterprise and ethics : business and management in a bimoral societ...

Livre | Hendry, John (1952-....). Auteur | 2004

Information systems today : managing in the digital world / Joe Valacich,.....

Livre | Valacich, Joe. Auteur | 2023 - Ninth edition, Global edition

Le grand manuel du TAGE 2® : 10 tests, 120 fiches, 1 200 vidéos / Arnaud Sé...

Livre | Sévigné, Arnaud. Auteur | 2023 - 8e édition

The business model of integration social enterprises. A case study of the F...

Archive ouverte: Pré-publication, document de travail, ...

Tantely Ranjatoelina, Jeremy | 2015-07-04

The limitations of Yunus’ work on social business models are a starting point of our research. After setting out his approach as unusable to analyze all social organizations, we empirically study the different forms of integration...

Chargement des enrichissements...